About

Staff Management | SMX

A history rooted in client satisfaction

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About
Staff Management | SMX

A history rooted in client satisfaction

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Founded in 1988,
Staff Management | SMX

is a recognized leader in comprehensive staffing solutions.

Founded in 1988,
Staff Management | SMX

is a recognized leader in comprehensive staffing solutions.

Staff Management | SMX was recognized with the Staffing Innovator Award for establishing the industry’s first dedicated onsite staffing model and for being an early innovator of the managed service provider (MSP) model.

In 2014, Staff Management | SMX joined the TrueBlue family. TrueBlue is the largest industrial staffing firm in the U.S. and is on the Staffing Industry Analysts’ list of largest global staffing firms, connecting over 100,000 people with work each day. As part of TrueBlue, we offer a broad range of workforce management related solutions to best meet your needs.

Our innovative inside-out approach, commitment to continuous improvement and award-winning business model put client needs at the center of everything we do. The benefits of this approach are third-party validated. We received ClearlyRated’s 2021 Best of Staffing Client Diamond Award, which is awarded exclusively to companies once they have appeared on ClearlyRated’s Best of Staffing list for five years. This was our second Diamond Award. Fewer than 2 percent of all staffing agencies in the U.S. and Canada earn the Best of Staffing award annually.

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Our Leadership

JWimer

Jerry Wimer
SVP, General Manager

Jerry Wimer, SVP Operations

Jerry Wimer is Senior Vice President of Global Operations for Staff Management | SMX, a leading provider of sustainable temporary staffing and contingent workforce management solutions that provide best talent, drive compliance and yield tangible savings.

Jerry is responsible for Staff Management | SMX’s global staffing solutions and manages its center of excellence, which supports client operations worldwide. Jerry leads Staff Management | SMX’s ongoing concentration on improving the candidate experience to continue to attract and retain best talent. He also spearheads performance-based pricing strategy as part of the company’s overarching mission to provide its clients with sustainable value.

Jerry was instrumental in the establishment of the company’s critical behavior inventory (CBI) process that has proven critical to driving operationally efficiency and success. Jerry is also an integral part of the company’s lean assessment team and has participated in and led numerous Kaizen and Kanban events.

Jerry is a Six Sigma Green Belt, is both Lean and DFSS (Design for Six Sigma) Certified, and has completed extensive ISO compliance training. Jerry is a 2008 Foresight Award winner, a recipient of the Strategic Award for Operations as well as the award for People and Growth and numerous other awards. Prior to joining Staff Management | SMX in 1996, Jerry worked in operations management for Hyatt Hotels. Jerry holds a bachelor’s degree in Business Administration from James Madison University.

LLynch

Loree Lynch
SVP, Operations

Loree Lych, SVP Operations

Loree Lynch is Senior Vice President of Operations for Staff Management | SMX, a leading provider of sustainable temporary staffing and contingent workforce management solutions that provide best talent, drive compliance and yield tangible savings.

Loree is one of the founding partners of Staff Management | SMX and was instrumental in the creation of the company’s innovative business model. Today, Loree provides operational leadership for Staff Management | SMX’s global client base.

Loree is the Executive Sponsor of Staff Management | SMX’s companywide Lean Assessment Process which delivers significant client cost savings and efficiencies through production and process optimization. Loree was instrumental in the development of Staff Management | SMX’s Clients for Life program that ensures mutuality in the company’s client partnerships. Loree also leads the company’s social responsibility initiative.

Loree was Staff Management | SMX’s first Foresight Award winner. Prior to founding Staff Management | SMX in 1988, Loree worked for a Chicago-based staffing company and before that was in the fashion industry.

HField

Hope Field
VP, Sales

Hope Field, VP Sales

Hope Field is the Vice President of Sales for Staff Management | SMX, a leading provider of workforce management solutions that deliver best talent, drive compliance, yield tangible savings and build sustainable value.

In her role, Hope leads Staff Management | SMX’s sales initiatives with a deep commitment to building collaborative partnerships with clients based on integrity and transparency. With more than two decades of experience in outsourced and staffing services, Hope has a proven track record of working effectively with clients and internal resources to design and implement solutions that deliver.

Prior to joining Staff Management | SMX in 2018, Hope held leadership positions with leading outsourcing and staffing companies. Hope holds a Bachelor of Science degree from Eastern Michigan University.

JPrath

Jennifer Prath
VP, Centralized Services

Jennifer Prath VP, Centralized Services

Jennifer Prath is Vice President of Centralized Services for Staff Management | SMX, a leading provider of workforce management solutions that deliver best talent, drive compliance, yield tangible savings and build sustainable value.

In her role, Jennifer transforms operations through actionable analytics and collaboration, streamlines field operations and  advances best practices in recruitment marketing, associate onboarding, and business reporting.

Jennifer has over 18 years of experience in the staffing industry and is committed to driving continuous operational improvement through data driven models and strategies. She is currently an executive sponsor of TrueBlue’s Innovation Program Steering Team, which works to keep us on the forefront of technology.

PDoyle

Pete Doyle
VP, Operations

Pete Doyle, VP Operations

Pete Doyle is Vice President of Operations for Staff Management | SMX, a leading provider of workforce management solutions that deliver best talent, drive compliance, yield tangible savings and build sustainable value.

In his role, Pete provides operational leadership while creating partnerships with clients to ensure maximized success. Through fostering an environment that lends itself to continuous learning, Pete develops leaders within our organization with a focus on client satisfaction.

With over 18 years of experience in the Staffing Industry, Pete has helped many diverse clients reach their operational goals and achieve optimal ROI. Through streamlining efficiencies and creating strategic recruitment plans, Pete’s teams continuously prove the value of Staff Management | SMX’s staffing solutions.

Pete has been recognized multiple times throughout his time with Staff Management | SMX, earning two Strategic Awards for People and a Strategic Award for Operations.

JHerrbach

Jen Herrbach
VP, Operations

Jen Herrbach, VP Operations

Jen Herrbach is Vice President of Operations for Staff Management | SMX, a leading provider of workforce management solutions that deliver best talent, drive compliance, yield tangible savings and build sustainable value.

In her role, Jen provides operational leadership to support onsite service excellence for Staff Management | SMX clients. Utilizing strategies proven to increase retention and conversion, Jen directs the development of our employee engagement programs to cultivate loyalty and commitment within our onsite service teams.

As a highly-skilled leader with over 20 years of experience in operations and sales leadership, recruiting, employee relations and program development, Jen also provides expertise in strategic onsite staffing solutions that help Staff Management | SMX clients operate more efficiently while increasing their productivity.

Prior to joining Staff Management | SMX in 2014, Jen successfully developed and refined onsite sales, service and recruiting strategies for Spartan Staffing and was named Vice President of the TrueBlue onsite team. Under her leadership, the onsite service line grew by over 40 percent in 2012 and 2013. Jen was named TrueBlue’s VP of the Year in 2013 due to her success.

TSheldon

Tom Sheldon
VP, Operations

Tom Sheldon, VP Operations

Tom Sheldon is Vice President of Operations for Staff Management | SMX, a leading provider of sustainable temporary staffing and contingent workforce management solutions that provide best talent, drive compliance and yield tangible savings.

Tom provides operational leadership for Staff Management | SMX’s global client base and leads many of the company’s most impactful savings and efficiency initiatives. Tom was instrumental in the development of both Staff Management | SMX’s workplace violence prevention and safety programs.

Tom is one of the company’s key lean assessment experts with a strong focus on eliminating labor inefficiencies to driving labor out of client processes. Tom is a certified Senior Professional in Human Resources (SPHR) and is a member of the Society for Human Resource Management (SHRM), the Project Management Institute (PMI) and the Organizational Development Network.

Prior to joining Staff Management | SMX in 1993, Tom was in operations management for a major steel fabricator. Tom holds a Bachelor of Arts from Bucknell University and a Master of Science with a Human Resources concentration from West Chester University.

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Stephanie Brattain
VP, Operations

Stephanie Brattain, Vice President, Operations

Stephanie Brattain is Vice President of Operations for Staff Management | SMX, a leading provider of workforce management solutions that deliver best talent, drive compliance, yield tangible savings and build sustainable value.

In her role, Stephanie provides operational leadership to support onsite solutions and service, while creating collaborative partnerships with clients to achieve overall success.

With over 25 years of experience in the staffing industry, all with Staff Management | SMX, Stephanie’s knowledge and experience in onsite operations, peak season planning, employee engagement, and safety awareness programs, help drive continuous improvement and efficiencies within our client partnerships. She was instrumental in the development of the Staff Management | SMX National Safety Council program.

Stephanie has been recognized multiple times throughout her time with Staff Management | SMX, earning awards such as the Strategic Award for People, Bleed Blue Award two times, and the Brenda Young Firefighter Award. She holds a Bachelor of Science degree from Purdue University.

AKassel

Alison Kassel
VP, Technology

Alison Kassel, Vice President, Technology

B.B.A., Management and Information Systems, Operations Research and Administrative Management, University of Iowa

Alison Kassel is the Vice President of Technology for PeopleManagement. She is a versatile business technology leader with experience in developing strategies, large scale systems implementations, transforming organizations, implementing portfolio management and governance models, and delivering solutions enabling organizations to achieve their strategic and operating plan objectives. Alison was CIO of Seaton before its acquisition by TrueBlue in 2014. Prior to that, Alison has held significant IT roles for highly respected organizations such as U.S. Cellular, McDonalds, Motorola, NutraSweet, and Andersen Consulting.

Alison was on the Board of Directors for Have Dreams, a non-profit organization which serves children, teens, and adults impacted by Autism Spectrum Disorder, and was previously on the Leadership Council for i.c.stars, a non-profit organization that prepares inner-city youth for careers in information technology and dedication to community involvement and leadership. Alison has a Bachelor of Business Administration degree from the University of Iowa and has completed Executive Education programs at The University of Chicago Graduate School of Business. She is Certified in the Governance of Enterprise IT (CGEIT) and is a Certified Change Agent.

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Nicole Linder
VP, Finance

Nicole Lindner, Vice President, Finance

M.B.A. Finance and Marketing, University of Michigan, B.A. Business Administration, University of Wisconsin – Eau Claire

Nicole Lindner is the Vice President of Finance, supporting PM business strategy development as well as leading the forecasting, budgeting and reporting processes.

Previously, Nicole held a variety of Finance roles with a manufacturing company over the course of 11 years. She helped to implement a new reporting system and held an international expat assignment in Zurich, Switzerland, where she was responsible for budgeting and forecasting for all of Europe, including 35 countries and 7 divisions. She also held various other roles including commercial finance, FP&A, and audit. In addition, she led a variety of mergers & acquisition work, including leading the financial integration of a $170M acquisition and developing the financial model for a major JV opportunity.

Nicole has an MBA from Ross School of Business (University of Michigan) and is a CPA (Inactive).

KBarnes

Kassandra Barnes
VP, Marketing

Kassandra Barnes, Vice President, Marketing

M.A. Media Studies, William Paterson University, B.A. Sociology, Transylvania University.

Kassandra Barnes is the Vice President of Marketing for the PeopleManagement family of brands which includes Centerline Drivers, Staff Management | SMX and SIMOS. She is responsible for branding, digital marketing, content, design, and communications for all PeopleManagement brands within TrueBlue.  Prior to her role in PeopleManagement, she led the marketing team for PeopleReady, PeopleReady Skilled Trades and JobStack. Barnes has worked for over a decade in the human capital and staffing space, previously at Paycor, a national payroll provider and CareerBuilder a leader in recruitment technology. Her expertise is focused on leading demand generation, product marketing, digital marketing and market research teams. Barnes received her undergraduate degree in Sociology from Transylvania University and her Master’s degree in Media Studies from William Paterson University.

Andrea-Brogger

Andrea Brogger
Chief People Officer

Andrea Brogger, Chief People Officer

M.B.A. and Executive Master’s Degree, Human Resources, Cornell University

As Chief People Officer at TrueBlue, Andrea Brogger is responsible for empowering TrueBlue’s 5,100 global employees to achieve the company’s mission of connecting people and work. Brogger and her team are reimagining the role of human resources within the business, enabling TrueBlue to continue to assert its position as a leading talent solution provider for the changing world of work. As a member of TrueBlue’s executive leadership team, Brogger is deeply committed to a culture where all people can advance and thrive.

Brogger has been with TrueBlue since 2011. Prior to her current role, she was the vice president of global talent and culture at TrueBlue, where she spearheaded multiple employee engagement programs for the company’s global workforce, with a particular focus on teams working remotely. Before joining TrueBlue, she most recently worked for Microsoft. Brogger holds an MBA and an executive master’s degree in human resources management from Cornell University.

APatel

Alex Patel
VP, Recruitment

JEssenberg

Jason Essenberg
VP, Peak Teams

Awards

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Best of Staffing 2019
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